Giving service workers the knowledge tools they deserve, tapping social media in moderation, and other top tips help deliver CRM project success in the new year.

Avoid selecting software before defining business goals, always sell people on the new system, and use social media in moderation.

Innoveer’s Reply2Fly contest app, built using Heroku and connecting Facebook, Twitter, and Salesforce system, demonstrates the power of social CRM.

Heading to Dreamforce this year? Hear our top picks for the conference–from sessions on gamification and Knowledge, to marketing automation and even CRM contests.

New study finds few CEOs have social media presence, but is it true their business’s growth and customer satisfaction will suffer?

What’s the way forward for Siebel and Oracle CRM On Demand users, as well as anyone interested in the Oracle CRM Fusion stack?

Five highlights from the London Cloudforce conference that will help take your company’s CRM program to the next social business level.

A new study finds that mobile CRM increases salespeople’s productivity by 15%, while productivity sees a 12% boost by using social CRM tools.

What’s the next, best step for your business to capitalize on social media? Learn how to find the answer that offers the biggest business upsides.

Calling all IT professionals: Do you want to battle a legacy CRM system, or is it time to migrate to the cloud? Beyond the technology fun-factor, don’t forget faster business innovation, as well as the career upsides.